Lexpert US Guides

Corporate 2016

The Lexpert Guides to the Leading US/Canada Cross-Border Corporate and Litigation Lawyers in Canada profiles leading business lawyers and features articles for attorneys and in-house counsel in the US about business law issues in Canada.

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www.lexpert.ca/usguide-corporate/ | LEXPERT • June 2016 | 19 But no more uncertain than other important issues, especially those touching on the balance between franchi- sor control and franchisee rights. Towards the end of 2014, the Ontario Superior Court decided, in Pillar to Post, that a franchisor could enforce an arbitration clause precluding a franchisee from participating in a class action. By contrast, the Cora decision from the Ontario Court of Appeal, delivered just a few months aer Pillar to Post, established that franchisors could not rely on contractual provisions requiring franchisees to release claims otherwise enforceable under Ontario law. Most recently, the issue arose in the GM case, where the Ontario Superior Court ruled that waiver by a franchisee of a right under the Wishart Act will generally be void and unenforceable unless the release is given by a franchisee with the advice of counsel in settlement of a dispute for existing and fully known breaches of the legislation. Finally, there are no cases on the emerging issues arising from master franchise disputes, which tend to arise in the context of foreign franchisors. "Generally speaking, the jurisprudence has created a moving target," says Helen Fotinos, who practices in the Toronto office of McCarthy Tétrault LLP. But there hasn't been a total absence of progress on the certainty spectrum. "In a general sense, we are finally getting a significant body of case law that provides franchisors and franchi- sees with some guidance," says Ned Levitt of Dickinson Wright LLP in Toronto. But just in case the uncertainty arising from domestic legis- lation and case law isn't enough of a headache for the franchise business, developments in the US have raised the specter of a serious new blow to the industry. In 2015, the National Labor Relations Board suggested in Browning-Ferris Industries of California that joint-employer status could arise when a party had the contractual right to control terms and conditions of employment. e previous test required the actual exercise of such control. Under the new test, franchisors could be liable as joint employers of their franchisees' staff if the franchise agreement was draed to include or imply control over employment, regardless of whether the franchisor in fact exercised such control. Franchisors found to be joint employ- ers could be held responsible for each of their franchisees' union obligations and hiring and firing relationships. Considering it is not binding, Browning-Ferris has caused quite a stir in Canadian franchising circles. "e idea behind franchising is to grow with partners who are independent contractors and invest their own capital," Teasdale says. "Making the franchisor a joint employer annuls that concept because it means the franchisor becomes invested in the business of the individual franchisee." e prospect of joint employment in the industry is most acute in Ontario, where the government is considering changes to the Employment Standards Act and Labour Relations Act. "If joint employment arrives anywhere in this country, it will be a game- changer," Shaw says. What's problematic is that there's no bright line in the law as to the degree of control required to invoke a finding of joint employ- ment. "Franchisors have to be careful not to cross over the line, but the line is not definable," says Susan Friedman of DLA Piper (Canada) LLP in Toronto. So while there have been no legislative or jurisprudential devel- opments on this in Canada yet, franchise lawyers are taking a preventative approach. "We've been advising some of our clients to scale back on some of the areas in their operations manuals and practices that touch on employment issues," Fotinos says. Control is also at the core of concerns regarding the impact on franchisors of Ontario's Healthy Menu Choices Act, which comes into force on January 1, 2017. e new legislation requires regulated food-service premises with 20 or more locations in Ontario that sell prepared, ready-to-eat food to post itemized caloric and other nutritional content on menus. Although the CFA successfully advocated for lawmakers to change the application of the Act so that franchisors won't, as originally contemplated, be liable for breaches of the law by their franchisees, franchisors will still have to be careful that they do not fit within the category of someone "who has responsibility for and control over the activities." e Act is specific in providing that such a person "may" include a franchisor. Despite all this, franchising remains a business model that has proven to be quite stable in Canada. Fotinos, a former general counsel at Kia Canada Inc. and St. Louis Bar & Grill, believes that a continuing inflow of US franchise systems will fuel the Canadian market. Friedman maintains that franchises will continue to be attractive propositions for an aging popula- tion not quite ready for retirement but with retirement packages in hand. However that may be, there will of course be a host of business considerations that will determine the future of franchising. But as history has shown, what the legislators and the judges do could have a profound impact on the balance between franchisors and franchisees that is so critical to the future of the sector. at's where lawyers with the proper expertise come in. "It's no place for amateurs," says Levitt. "In a general sense, we are finally getting a significant body of case law that provides franchisors and franchisees with some guidance." Ned Levitt Dickinson Wright LLP FRANCHISING

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